Specs and limits

TikTok specs and limits

TikTok text is limited to 2,200 characters, counted by code points. This page lists every text, media and posting rule 1Post checks for TikTok: counts, sizes, lengths, threads and the daily cap. Where TikTok publishes a figure on its own page we cite it with the date we read it.

Also:Schedule TikTok posts Social media posting limits by network Social media posting limits table

Updated 2026-10-23

What 1Post checks for TikTok

Rule	What 1Post checks
Text limit	2,200 characters, counted by code points
Media accepted	Images, Video
Videos per post	1
Images and video together	Not in one post
Image formats	JPEG, WEBP; PNG are converted to JPEG
Photo size	Scaled down to 1,080 pixels on the short side
Threads	No
First comment	No
Posts per day, per connected account (1Post)	10

These are the limits 1Post applies in the composer, so a post that passes is not refused for them when it is sent. A network can still refuse a post for reasons outside these rules, such as its content policies.

What TikTok publishes

Fact	Source
The upper limit for Direct Post is typically around 15 posts per day per creator account, and is shared across every app that uses Direct Post.	TikTok for Developers: content sharing guidelines, read 2026-10-22

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Count characters the way each network does, split threads and preview posts. No account needed.

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Questions

How is TikTok text counted?

TikTok text is counted by code points. The character counter applies the same rule.

Where do these TikTok limits come from?

They are the limits 1Post checks before a post is sent. Figures the network publishes on its own page are cited above with the date read; the rest are checks 1Post sets.

How often is this page updated?

When a network changes a rule or we read a newer figure, the page changes with it. The date at the top shows the last change.